Cookies Policy

Last Updated: December 31, 2025

1. WHAT IS A COOKIE?

Cookies are tiny text files added on your device—such as your computer, smartphone, or tablet—when you access a website. They enable the site to store details about your visit, including preferences, login credentials, and browsing behavior.

Websites use cookies to boost functionality, track visitor activity, refine user experience, and display relevant ads. Not all cookies contain personal information—many are simply used to make the Website work correctly.

In addition to cookies, we use other similar tracking technologies such as:

• Web beacons (pixels): Tiny invisible images that track page visits and user interactions.
• JavaScript tags: Code that tracks user behavior and collects analytics data.
• Local storage: Browser data storage, similar to cookies, is used for enhancing functionality.

2. WHY DO WE USE COOKIES?

Property Growth 360 uses cookies and tracking technologies for several important purposes:

• Essential Site Functionality: To enable core features like forms, user authentication, form submission stability, and security measures.
• Performance and Speed: To improve website loading times, optimize caching, and reduce server load.
• Analytics and Traffic Tracking: To evaluate how users interact with our website, which pages attract the most traffic, and how visitors reach us.
• Advertising and Monetization: To deliver personalized or non-personalized ads through Google AdSense and measure their effectiveness.
• User Preferences: To remember your settings, language preferences, and previously entered information (where you’ve opted to save it).
• Fraud Prevention: To detect spam, invalid traffic, and prevent abuse or unauthorized access.

3. TYPES OF COOKIES WE USE

We use the following categories of cookies on our Website:

3.1 Essential / Necessary Cookies

Purpose: Enable core website functionality and keep the site secure and operational.

Examples: Form submission tokens, WordPress user sessions, login credentials, security checks, CSRF protection, and caching identification tokens.

Duration: Session (until you close your browser) or short-term (typically a few days to weeks).

Control: Cannot be disabled through cookie settings without breaking basic site functionality, but you can block them in your browser settings.

Legal Basis: Legitimate interest/necessity for contract performance (enabling the Website to function).

Third-Party Providers:

• Hostinger (hosting server cookies)
• WordPress platform cookies
• Forminator plugin (form processing and spam prevention)
• LiteSpeed/Lite Cache (caching optimization)

3.2 Analytics Cookies

Purpose: Understand visitor behavior, page popularity, session duration, device types, geographic location, and traffic sources to improve our content and user experience.

Examples: Google Analytics cookies (e.g., _ga, _gid, _gat), Google Tag Manager tracking identifiers, Site Kit analytics data.

Duration: Up to 2 years (Google Analytics default retention).

Control: Can be disabled via cookie preferences, Google Analytics opt-out browser extension, or your Google Account settings.

Legal Basis: Consent (GDPR/international standards) or legitimate interest in understanding site usage (depending on your jurisdiction).

Third-Party Providers:

• Google Analytics (collects data about pages visited, time on site, device, location, traffic source).
• Google Tag Manager (deploys and manages analytics tags).
• Google Site Kit (integrates analytics into the WordPress dashboard).

Opt-out Options:

• Use the Google Analytics opt-out browser extension: https://tools.google.com/dlpage/gaoptout
• Adjust your Google Account privacy settings: https://policies.google.com/privacy
• Block analytics cookies in your browser or cookie preference center.

3.3 Marketing and Advertising Cookies

Purpose: Deliver personalized or non-personalized advertisements, track ad performance, measure conversion rates, and prevent invalid traffic or fraud in advertising campaigns.

Examples: Google AdSense cookies, affiliate tracking cookies, advertising conversion pixels, ad preference identifiers.

Duration: Varies by provider, typically 30 days to 2 years.

Control: Can be disabled via ad preference settings, cookie preferences, or browser settings. May track your interactions across multiple websites (if using cross-site advertising networks).

Legal Basis: Consent (GDPR/CCPA/DPDPA standards) or legitimate business interest in monetizing the Website (depending on jurisdiction).

Third-Party Providers:

• Google AdSense (displays ads and measures performance)
• Amazon Associates and other affiliate networks (track affiliate link clicks and conversions)
• Google Tag Manager and Google Site Kit (deploy advertising tags)

Control and Opt-out:

• Manage personalized ads: https://myaccount.google.com/data-and-privacy/ad-settings
• Opt out of third-party advertising: https://optout.networkadvertising.org
• Disable advertising cookies in your browser settings.

3.4 Preference / Functional Cookies

Purpose: Remember your choices, settings, and preferences across visits (e.g., language selection, accessibility preferences, cookie consent choices, theme preferences).

Examples: Language preference cookies, cookie consent status, theme selection (dark/light mode), form autofill data.

Duration: Typically 1 year.

Control: Can be disabled via cookie preferences or browser settings.

Legal Basis: Consent or legitimate interest in providing a personalized user experience.

Third-Party Providers:

• WordPress platform (user preferences, session management)
• Cookie consent management tools (remember your consent choices)

4. DETAILED COOKIE TABLE

For transparency, here is a detailed breakdown of specific cookies used by our Website and third-party tools:

Note: This table is updated periodically. The exact cookies active on your visit may vary depending on page type and your interaction with the Website.

5. FIRST-PARTY VS. THIRD-PARTY COOKIES

5.1 First-Party Cookies

First-party cookies are set by Property Growth 360 directly on our Website and can only be read by our domain. These include:

• WordPress user session cookies
• Preference and functionality cookies
• Form processing cookies
• LiteSpeed caching cookies

5.2 Third-Party Cookies

External service providers, including Google, Amazon, and affiliate partners, may place third-party cookies that track activity across different websites. These include:

• Google Analytics cookies (used across many websites)
• Google AdSense cookies (used by the advertising network)
• Affiliate tracking cookies (used by affiliate networks)
• Ad serving cookies (used to track advertising performance)

Third-party cookies are subject to each provider’s own privacy policy and data practices. We recommend reviewing their policies at:

• Google Privacy Policy: https://policies.google.com/privacy
• Amazon Privacy Policy: https://www.amazon.com/gp/help/customer/display.html?nodeId=468496

6. HOW DO WE OBTAIN CONSENT?

In compliance with data protection laws (GDPR, CCPA, DPDPA, and other regulations), we obtain your consent for non-essential cookies through:

1. Cookie Consent Banner: A prominent notice that appears when you first visit our Website, informing you of cookie use and providing options to:
   • Accept All: Consent to all cookie categories
   • Reject Non-Essential: Accept only essential cookies
   • Customize: Choose which cookie categories to allow
2. Granular Consent: You can choose to accept or reject specific cookie categories (analytics, advertising, preferences) while always allowing essential cookies necessary for the Website to function.
3. Consent Management Platform: We use a cookie consent management tool that records and manages your preferences.

7. YOUR COOKIE CHOICES AND HOW TO OPT OUT

You have full control over cookies on your device. Here are your options:

7.1 Through Our Website

• Cookie Banner: Use the cookie preference buttons on our cookie consent banner to manage your choices.
• Settings Link: Look for a “Cookie Settings,” “Privacy Settings,” or “Manage Preferences” link (typically in the footer) to revisit your choices at any time.
• Withdraw Consent: You can withdraw or change your consent at any time using our consent tool or by contacting our team.

7.2 Through Your Browser

Modern browsers include settings that let you view, manage, or block cookies.

Chrome:

1. Click the menu (three dots) > Settings > Privacy and security > Cookies and other site data
2. Decide whether to block all cookies, limit third-party cookies, or adjust preferences for specific sites.

Firefox:

1. Click the menu (three lines) > Settings > Privacy & Security
2. Under “Cookies and Site Data,” select your preferred level of cookie acceptance

Safari:

1. Click Safari > Preferences > Privacy
2. Adjust your cookie preferences

Edge:

1. Click the menu (three dots) > Settings > Privacy, search, and services
2. Adjust cookie preferences under “Cookies and other site data.”

7.3 Industry-Standard Opt-Out Tools

Google Analytics Opt-Out:

• Browser Extension: https://tools.google.com/dlpage/gaoptout
• Google Account Settings: https://myaccount.google.com/data-and-privacy

Google Ad Personalization Opt-Out:

• Ad Settings: https://adssettings.google.com
• Digital Advertising Alliance (DAA): https://optout.aboutads.info
• Network Advertising Initiative (NAI): https://optout.networkadvertising.org

Amazon Associates:

• Amazon Advertising Preferences: https://www.amazon.com/adprefs

7.4 Do Not Track (DNT)

Your browser might have a “Do Not Track” feature that tells websites not to follow your online activity. Not all sites follow this request because it’s optional. We try to respect DNT whenever possible, but third-party services may not always do so.

7.5 Important Note About Disabling Cookies

Disabling some cookies, especially those necessary for site operation, might limit website functionality and affect your experience. For example:

• You may not be able to submit forms or access certain features
• The Website may load more slowly without caching cookies
• You may lose your preferences and have to reset them on each visit
• Analytics cookies help us improve the Website, so disabling them means we cannot learn from your feedback

8. CHANGES TO COOKIES AND TECHNOLOGY UPDATES

We regularly review and update the cookies and tracking technologies we use as the Website evolves, as our third-party service providers update their tools, or as new functionality is added. For example:

• We may add new plugins or tools that use additional cookies
• Third-party providers (Google, Hostinger, etc.) may change their cookie practices or introduce new cookies
• We may discontinue use of certain cookies as technology changes

When we make significant changes to our cookie use, we will update this Cookies Policy and obtain your fresh consent where legally required.

Current Tools Using Cookies:

• Hostinger (hosting)
• WordPress (CMS platform)
• Forminator (forms)
• Google Analytics & Tag Manager (traffic tracking)
• Google Site Kit (analytics integration)
• Google AdSense (advertising)
• Rank Math (SEO)
• LiteSpeed Cache / Lite Cache (performance optimization)

If you have concerns about any new cookies or technologies, please contact us at support@propertygrowth360.com.

9. DATA RETENTION AND DELETION

The duration for which cookies stay on your device varies based on their type and function:

• Essential cookies: They expire once you close your browser or after 1–14 days, based on their configuration.
• Analytics cookies: Retained for up to 2 years by Google Analytics
• Advertising cookies: Retained for 30 days to 2 years, depending on the provider
• Preference cookies: Retained for up to 1 year

Cookies can be deleted manually whenever you choose through your browser settings. Deleting cookies will:

• Clear stored preferences and settings
• Remove your login session (you’ll need to log back in)
• Reset advertising preferences
• Remove your consent status (you may see the cookie banner again on your next visit)

10. COMPLIANCE WITH DATA PROTECTION LAWS

This Cookies Policy is designed to comply with:

• India: Information Technology Act, 2000 (IT Act), and Information Technology Rules, 2011 (IT Rules). We are preparing for compliance with the Digital Personal Data Protection Act (DPDPA) when it comes into full effect.
• EU/EEA: According to GDPR and the ePrivacy Directive, non-essential cookies may only be used after obtaining the user’s explicit consent.
• US (California): California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), which require transparency about cookies and provide opt-out rights.
• Global Users: International privacy best practices and standards.

11. THIRD-PARTY PRIVACY POLICIES

We use cookies from other providers, so it’s best to read their privacy policies to understand how they manage your information:

12. CONTACT AND GRIEVANCE

If you have questions, concerns, or complaints about our use of cookies, please contact us:

Property Growth 360
Email: support@propertygrowth360.com
Postal Address: D-141, Second Floor, BPTP Amstoria, Sector 102, Gurugram, Haryana, INDIA.
Website: propertygrowth360.com

Response Time: We aim to address your request within 7 to 10 business days.

For privacy complaints in India, you may also contact:

• Ministry of Electronics and Information Technology (MEITY):
  https://meity.gov.in
• Data Protection Authority (once fully established under DPDPA)

13. UPDATES TO THIS COOKIES POLICY

We update this Cookies Policy regularly to reflect:

• Changes in our cookie usage
• New tools or third-party services
• Changes in privacy laws and regulations
• User feedback and requests

The “Last Updated” date at the top of this policy indicates when it was last revised. Your continued use of the Website after updates means you accept the revised policy.

14. ACKNOWLEDGMENT

By using Property Growth 360, you acknowledge that you have read and understood this Cookies Policy and agree to the use of cookies as described. If you do not agree with our cookie practices, you can:

1. You can update your cookie choices through the consent banner on our site
2. Disable cookies in your browser settings
3. Use browser opt-out tools
4. Stop using the Website